Philips teams up with World Cyber Games
March 20, 2007
Amsterdam, The Netherlands, Mar 15, 2007 – Providing gamers with a new way to experience PC gaming, Philips Electronics announced an exclusive hardware sponsorship with the World Cyber Games on ambient gaming. Through the sponsorship, the World Cyber Games will include a new element to their competitions, the Philips amBX Cup Challenge, and integrate the new amBX peripheral devices into selected gaming stations. Though, the PC gaming market is in boom, with competitors like Sony Playstation and Xbox. Philips has nicely pitched in to the market with its patented ‘ambient’ technology. Philips has see a good amount of appreciation by customers in their ‘Ambilight’ TVs. Looking at success of ‘ambilight 2′ + Pixel 2 TVs, amBX gaming can prove revolutionary in gaming world. amBX provides gamers with a full ”sensory surround experience” by empowering game developers to use light, color, sound, vibration and even air flow during game play.
In the currently launched amBX …
Peripherals includes a pair of left and right satellite lights, a pair of left and right satellite 2.1 speaker lights and subwoofer, a pair of desk fans, a wrist ‘rumbler’ and a directional wall washer light and controller unit.
The left and right satellite lights change color and intensity in the context of what’s happening onscreen, capable of representing a staggering 16 million different colors. The high performance RGB LED lights are able to represent countless in-game lighting situations. These include rapid flashing, from white lightning to red-hot explosions, and more subtle changes in ambient lighting, from a hypnotic fireside flicker to a tranquil blue sky.
Compact, adjustable and with variable rotation speed, the desk fans allow both slow and fast airflow, up to 5000 RPM – simulating a variety of in-game experiences. These include wind, collision impact, acceleration, velocity, air flow from an airplane propeller or a draft under a door and even a drop in ambient temperature.
With two integrated motor drives and variable rotation speed, the wrist rumbler enables gamers to actually feel movement in the game, experiencing the action through vibration. The rumbler works simultaneously with the light and air movement to create an immersive experience.
Serving as the central control unit, the directional wall washer light and controller unit flood the wall behind the PC or laptop screen with different colored light through three powerful banks of LEDs.
Current amBX-enabled games include THQ’s popular Broken Sword: The Angel of Death, Codemaster’s Toca Racing Driver 3, DEFCON from Introversion and Kuju’s Rail Simulator, to be published by EA.
See amBX in action:
Find more information at amBX website!
Reader's Comments